Field Marketing Manager (Permanent)

My client is looking for a remarkable candidate based in their London office for a hands-on role to support activity to meet their business and sales goals across EMEA. Are you a detail-oriented field marketing professional looking to apply your skills at a SaaS company? Are you a bright, organised, and strong Field Marketing Manager wanting to join a high-achieving team?

You will define the go-to-market strategies together with the sales and marketing team, plan and execute integrated campaigns to meet our business goals in EMEA and globally. You will not only drive engagement and brand awareness, but also have a real influence on deal pipeline. This role will report to the Director, Field Marketing EMEA and work cross-functionally with other marketing functions and sales. If you're passionate, mission-driven, action-oriented and have great negotiation skills, we look forward to speaking to you.

Responsibilities:
Develop and own the marketing plan for your assigned territories across EMEA
Manage and execute calendar of sponsored 3rd party events and Intralinks hosted events to drive demand generation, deepen existing customer relationships, and increase brand awareness
Support day-to-day program management and coordination efforts with internal stakeholders and vendors
Collaborate with internal teams to develop region-specific content, best-in-class events, direct mail, and social campaigns to grow the Intralinks brand
Create detailed proposals/outlines for the events you're running and be able to manage a budget, too
Track, analyse, and report on ROI from programs
Collaborate with the sales and marketing teams to drive new business and maximise prospect opportunities
Communicate about your priorities and ensure alignment between your regional sales team and marketing - ensuring business priorities are the same
Be accountable for your campaign results, lessons learned and communicate this clearly with your teams
Coordinate follow up with program / sales teams

Minimum Experience:
Bachelor's degree (business, communication, or marketing)
5 + years of marketing, event, and/or project management experience
Creative and always thinking of interesting ways to get people engaged
Organised and detail oriented
Can-do attitude when it comes to problem solving
Strong project management skills
Understanding of B2B social selling
Great in negotiation and communication skills
Thrives in a fast-paced environment
High energy and motivation
Willing to travel across Europe

Desired Qualifications:
European language/s preferred
Experience in Financial Services and Investment Banking preferred
Salesforce.com and marketing automation (Marketo) experience a plus

Randstad Business Support acts as an employment business when supplying temporary staff and as an employment agency when introducing candidates for permanent employment with a client. Randstad Business Support is an equal opportunities employer and decisions are made on merits alone.